Toll Free Property Information Phone Number- Your property will have its own toll free phone number with unlimited extensions which will be used in all of the marketing products including mailings, yard signs, property podcasts, MLS listings and e-campaigns. When a prospective buyer makes a call to that number, our technology captures the phone number of the caller using Automatic Number Identifier (ANI) which cannot be blocked like Caller I.D. ANI is the most reliable and accurate phone capturing technology available as well as a matching name and address when available and provides this information within minutes to our team.

The caller will listen to a professionally recorded property description and is then given a series of prompts for more information including automated fax or email transfers of listing documents including property flyers and MLS sheets. This powerful system allows prospects to be instantly informed of the property features and within minutes it is followed up with a phone call by someone on our team. Reports of all activity will be forwarded to you, the owner monthly.

Once a prospect makes the call, our team is notified of the callers name, address and phone number within minutes. The callers data is also downloaded to my office database of prospects for later follow up (mailings, phone calls, etc). Once I receive the information that the phone call was made on your property, I make a follow up call to answer any questions they might have and request a convenient time for them to visit the home or open house if one is scheduled.

Interactive Marketing- Every listing I market I create a dedicated page on this website, complete with detailed property information, photo gallery, podcast and virtual tour. This specific webpage for your property will be used in all advertising. I will also advertise your listing on leading real estate web sites including ChicagoTribune.com/Homes and Realtor.com. In addition, I utilize the Internet and e-mail to distribute regular e-nouncements and monthly e-newsletters to an extensive network of brokers, clients and contacts I have developed over my 15 years in the real estate business.

Property Video Podcast & RSS Marketing- Every listing I market will have its own professionally produced and narrated video podcast which will be distributed to a potential client pool of millions of people. This videocast will include specific sales and marketing features of your property which can be downloaded to an ipod or mp3 for a more mobile marketing strategy and will be marketed to prospective buyers in dvd (local) and podcast (virtual) formats. This is an exclusive feature of our listings which we feel distinguishes our services from other agents.

Constant Connect Market Watch- If we work together I will get you set up in my Constant Connect Program (click here for more details). Together we will search current active properties in our area (our competitors). We then will get daily market updates on what is happening with properties in our area including if there is a new listing , a contract pending, a price reduction or an off market. We need to know what is happening within our specific market and this will alert us daily if there needs to be a tweak in our marketing strategy.

Broker Relationships- We will also market your property to real estate brokers via the Multiple Listing Service (MLS), broker open houses , direct mail and e-mail campaigns, special events and good old-fashioned networking. We also work hard to maintain outstanding relationships with the Chicago-area brokerage community - relationships that flourish on the basis of professional conduct, friendly service and responsiveness. Because 90 percent of real estate transactions involve a broker, the importance of good broker relations cannot be understated. The cumulative effect of our efforts goes a long way toward getting your property shown and sold.

Database Marketing - Database marketing is the engine that drives my direct mail, e-mail and broker-relations activities. We have a list of every real estate agent in the Metro region (over 44,000 contacts!) we use to notify these brokerages and individual clients about your property. Our emphasis on database marketing means your property is promoted actively and aggressively at the agent, office and corporate levels. We maintain an ever-expanding database of clients, prospects, brokers, developers, strategic partners, family and friends; and we cross-market through a variety of channels to reach the widest possible audience.

Advertising- Our ads runs every Sunday in the Chicago Tribune Real Estate section, as well as in more locally select publications depending upon your property location and our targeted buyer pool, giving your property exposure to more than 1,000,000 readers. I also can customize an advertising program for your home that includes Tribune classified, local, national and community newspapers, and lifestyle and special interest magazines. Our online advertising includes many local and national distributors distributed to a buyer pool of millions and millions of potential buyers.

Graphics & Marketing - Look around this website. All of these pages were written and designed by me as well as all of the e-campaigns, postcards and general graphics. I have a high level of expertise in the graphics and design field (I have a Masters of Architecture ). When creating a marketing plan, I utilize all of my skills including the graphic layout capabilities, the technical knowledge to create and publish podcast's, the computer skills to create video dvd's or photo slideshows for select prospective buyers. One of my hobbies is photography and I know the importance of presenting the property in the best possible format which starts with creative angles and photography to present the property in the best possible way.

...and more (again trade secrets).

IMPORTANT:
ALL information submitted will remain STRICTLY CONFIDENTIAL AS REQUIRED BY LAW

Article 1-9: Standard of Practice
The obligation of REALTORS® to preserve confidential information (as defined by state law) provided by their clients in the course of any agency relationship or non-agency relationship recognized by law continues after termination of agency relationships or any non-agency relationships recognized by law. REALTORS® shall not knowingly, during or following the termination of professional relationships with their clients:

1. reveal confidential information of clients; or

2. use confidential information of clients to the disadvantage of clients; or

3. use confidential information of clients for the REALTOR®’s advantage or the advantage of third parties unless:
a) clients consent after full disclosure; or
b) REALTORS® are required by court order; or
c) it is the intention of a client to commit a crime and the information is necessary to prevent the crime; or
d) it is necessary to defend a REALTOR® or the REALTOR®’s employees or associates against an accusation of wrongful conduct. (Adopted 1/93, Amended 1/99)